The Customer
2Men is a brand of Porcamo Srl, the company founded by the two brothers Nicola and Piergiuseppe. Their mission was to create a marketplace of luxury Italian fashion for people who want an excellent and safe shopping experience, from anywhere in the world.
The Request
To provide an innovative shopping experience and stand out from their competitors, the founders decided to allow their customers to personalize the Kiton Sneakers using our online 3D configurator.
The Solution
To meet 2Men’s requirements, Zakeke 3D configurator, based on WebGL technology, was embedded in the eCommerce website (Shopify) via plug-in. It features dynamic pricing, which varies according to the options selected by the customer and connects the product page and the chart.
Once the sneaker model has been selected, you can choose between 4 types of leathers (calf, suede, deer, croco), each in different color variations. The customizable parts of the shoe are the upper, sole, lining, and laces.
Once your unique sneaker has been created, you can choose your size, get a real-time preview of your configuration in 3D and AR, download the order recap in pdf and share your design on social networks or via email.
Offer a unique
customization experience
Benefits for the customers
Zakeke 3D configurator has enabled 2Men’s eCommerce to transform the online purchasing experience, offering a unique customization service that boosts brand awareness. The ability to zoom in on details and use augmented reality enhances the perception of the product, the quality of the leathers used and the colors.
The extreme flexibility of our platform helped the brand to manage all the complexities associated with personalisation, from the online ordering phase to production, contributing to the optimisation of internal processes and the reduction of returns.
Let’s connect
Start your
digital metamorphosis now
FILL
THE FORM
Let’s connect
Start your
digital metamorphosis now
FILL
THE FORM
